1. Introduction
elev8.io LLC ("elev8," "we," "us," or "our") is committed to protecting the privacy and security of information collected through our website, platform, and services. This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you visit our website at elev8.io or use our growth platform and marketing services.
As a company that serves the behavioral health industry, we understand the critical importance of data privacy and maintain strict standards that align with HIPAA requirements where applicable.
2. Information We Collect
Information You Provide
We collect information you voluntarily provide when you contact us, submit a form, or use our services. This includes your name, email address, phone number, facility name, job title, and any details you share about your business needs such as census data, bed count, and marketing goals.
Automatically Collected Information
When you visit our website, we automatically collect certain technical information including your IP address, browser type, operating system, referring URLs, pages viewed, time spent on pages, and other standard web analytics data. We use this information to improve our website and understand how visitors engage with our content.
Client Campaign Data
For our marketing clients, we collect and process campaign performance data including ad spend, click-through rates, conversion metrics, call recordings (where permitted), and attribution data. This data is used exclusively to manage and optimize your marketing campaigns.
4. How We Use Your Information
We use the information we collect to:
Respond to your inquiries and provide customer support
Deliver, manage, and optimize marketing services for our clients
Generate performance reports and attribution analytics
Improve our website, platform, and service offerings
Send you the reports and resources you request — for example, when you provide your work email to unlock a website assessment report, we email you the report along with a short series of related follow-up emails; every message includes a one-click unsubscribe link that permanently stops further emails
Comply with legal obligations and enforce our terms of service
5. Website Assessment Tool
Our free Website Assessment Tool (elev8.io/tools/website-assessment) lets you submit the URL of a treatment facility website. When you do, we scan publicly available data from that website, generate a score and report, and store the results in our database.
To unlock the full report, we ask for your work email address. Personal and free-mail addresses are not accepted — the email must belong to the organization whose website was scanned. When you unlock a report, we email it to you immediately and send two follow-up emails: a tip email about seven days later and a re-scan reminder about thirty days later. Every email includes a one-click unsubscribe link; unsubscribing permanently suppresses all further emails from this tool.
When you unlock a report, we store your lead information (email address, website domain, and score), sync it to ActiveCampaign (our marketing and CRM platform), and send an internal Slack notification to our team. Report emails are sent through Resend from the mail.elev8.io domain.
Each report has a shareable permalink URL built on an unguessable ID. Anyone you share that link with can view the report, so treat report links accordingly.
6. Third-Party Services
We use third-party services to operate our business and website, including Google Analytics 4, Google Tag Manager, Microsoft Clarity, Google Ads, the Meta (Facebook) pixel, the LinkedIn Insight Tag, Hotjar, HubSpot, CallTrackingMetrics (call and form tracking), ActiveCampaign (marketing automation and CRM), Resend (transactional email, sent from mail.elev8.io), Slack (internal notifications), Calendly (scheduling embeds), YouTube (embedded media), CRM systems, and payment processors. Advertising and analytics tags load through Google Tag Manager and respect your cookie-consent choices via Google Consent Mode v2. These services may collect data in accordance with their own privacy policies. We carefully vet all third-party partners for their data handling practices and security standards.
We do not sell your personal information. However, some of the advertising and analytics technologies we use (such as Google Ads and analytics tags) may constitute "sharing" of personal information for cross-context behavioral advertising under the California Privacy Rights Act (CPRA). You can opt out of this sharing at any time through our cookie-consent controls, the instructions on our Your Privacy Choices page, or a Global Privacy Control (GPC) signal in your browser. We may also share data with service providers who assist in delivering our services, but only under strict contractual obligations that require them to protect your information.
7. HIPAA Compliance
While elev8 is primarily a marketing services company, we recognize that our behavioral health clients handle Protected Health Information (PHI). We do not intentionally collect, store, or process PHI through our marketing campaigns or analytics platforms. Our call tracking and attribution systems are configured to capture marketing performance data without recording or storing PHI.
When our platform services involve client PHI, we act as a Business Associate and enter into a Business Associate Agreement (BAA), following HIPAA-aligned data handling procedures. Please contact us at [email protected] to discuss your specific compliance requirements.
8. Data Retention
We retain personal information for as long as necessary to fulfill the purposes described in this policy, or as required by law. Contact form submissions are retained for 24 months. Client campaign data is retained for the duration of the service agreement plus 12 months. Analytics data is retained for 26 months in accordance with Google Analytics default settings.
You may request deletion of your personal information at any time by contacting us at [email protected].
9. Data Security
We implement industry-standard security measures to protect your information, including TLS/SSL encryption for data in transit, encrypted storage for sensitive data at rest, role-based access controls, regular security audits, and employee training on data handling practices.
10. AI-Powered Support Chat
Our website features an AI-powered support chatbot to help answer your questions and provide information about our services. This chatbot is powered by a third-party large language model and is designed to assist with general inquiries only.
Do not share Protected Health Information (PHI) or any sensitive personal data through the chat. The chatbot is not intended for clinical, medical, or patient-specific conversations.
Chat conversations may be reviewed in aggregate to improve the quality and accuracy of our support experience. We do not sell conversation data to third parties. Chat data is processed in accordance with the same security and privacy standards described in this policy.
You may request deletion of your chat data at any time by contacting us at [email protected].
11. Your Rights
Depending on your jurisdiction, you may have the right to:
Access the personal information we hold about you
Request correction of inaccurate information
Request deletion of your personal information
Opt out of marketing communications
Opt out of the sale or sharing of your personal information (see our Your Privacy Choices page)
Limit the use and disclosure of sensitive personal information
Request data portability
Not receive discriminatory treatment for exercising any of these rights
Lodge a complaint with a supervisory authority
To exercise any of these rights, contact us at [email protected].
12. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on our website with a revised "Last Updated" date. Your continued use of our services after any changes constitutes acceptance of the updated policy.
13. Contact Us
If you have questions about this Privacy Policy or our data practices, contact us at:
elev8 — 300 W Tyler Street, Tampa, FL 33602
Phone: (813) 213-4492
Email: [email protected]
Website: elev8.io
This page is provided for general informational purposes and does not constitute legal advice. Questions about this document or how elev8 handles your information?